We were excited to build the new brand for Central Sport, a new Sport Authority tasked with enhancing and moving forward all things sport. As a legacy project of @2019canadagames, the games can live on, so to speak.
The logo is built of of solid, trustworthy blue and exciting, action packed red. The classic colours embue a stable brand character, and organization.
A lot was done on this brand… a lot of time was spent in Google Drive and Canva! Some assets include a brand identity standards guide, stationery, roll up banners, and a multitude of Canva templates to help them with social.
Details
Client: Central Alberta Sport Authority (Central Sport)
Industry: Sport Advocacy
Service Area: Central Alberta