Graphic Designer, Brian Olstad, Looking deftly to the horizon for inspiration

Website & Branding for Alberta Tourism Companies.

Inspired by fresh air, just like you

We create brands and websites that look great but also make it easier for your guests to connect with you, and make it easier to do business.

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Icons illustrating how outside tourism operators need support to keep their websites and design up to date

Your long-term adventure
design partner

We’ve been ‘outside’ for 30 years. If there is one thing we know, it’s mountains. We bring insight into the unique needs of tourism businesses. We create brands and websites that not only look great but also make it easier for your guests to connect with you, and make it easier to do business, bringing more visitors to your attraction.

Your long-term graphic
design partner

The digital world changes fast, and it’s important to keep your website current and easy to use. We offer ongoing support, including SEO, website updates, copywriting, and media help—at prices that fit your budget. Our goal is to keep your brand fresh while making sure your guests have the best experience possible. With our support, tourism operators can focus on delivering great adventures while we handle the design details that drive growth.

icons illustrating how outside tourism businesses need to move fast and deploy design quicly
Brian Olstad Smiling and Laughing

Things we build for clients… when we are not outside:

Here’s how we help tourism businesses grow and improve customer experience:

  • Website Development – We build user-friendly websites that showcase your brand and make it easy for guests to book services.
  • Booking System Integration – We connect your booking software, reducing friction for your customers and increasing reservations.
  • Logo & Brand Design – We design logos and brand materials that make your business stand out in a competitive tourism market.
  • Graphic Design – From signage to brochures, we create visuals that enhance the guest experience and communicate your offerings clearly.
  • Social Content – We design eye-catching content that helps tourism operators reach new audiences and grow their business.
  • Trade Show Displays – We deliver bold, professional displays that attract attention and help you stand out at industry events.
  • Printing Services – High-quality printed materials make it easier to share your story and leave a lasting impression on visitors.
  • Photography & Video – We partner with experts to capture stunning visuals that showcase your experiences and drive customer interest.

Every tourism brand has a story

Here are some favourites

Let’s get started!

We’d love to talk with you about your company and where you want to take it.

Some Questions I knew You’d Ask:

Can I build my own website?

Yes! Platforms like Wix and Squarespace let you build basic websites. But for a more professional look and better functionality—especially for tourism businesses—working with a designer can save time and deliver better results.

Where do you provide service?

We provide services to clients located in Red Deer and its surrounding areas, such as Calgary, Edmonton, Nordegg, the Bow Valley, and to clients all over Western Canada.

We are dedicated to providing our clients with quality services no matter where they are located. We understand that not everyone can meet face to face, so we make sure to accommodate them with remote meetings. This allows us to reach more people and give them the same level of service that they would receive if they were face to face.

What’s the difference between Brand and Graphic Design?

Brand Design and Graphic Design are two distinct areas of design, but they are closely related. Brand Design is foundational to a company, as it shares its purpose, vision, mission and establishes a creative platform and sets the tone for all other activities from sales, donations, and design. On the other hand, Graphic Design focuses on creating visual elements such as logos, typography and illustrations that can be used to communicate a brand’s message.

Brand Design and Graphic Design is that while Brand Design is focused on creating an overarching positon, focus, & identity for a company or product. Graphic Design takes brand foundations and applies them to specific visuals. Therefore, while Brand Design helps create an overall direction and look for an organization or product, Graphic Design helps bring this look and feel to life in tangible ways.