Visualizing your
story is what I do
Inspired by
your story
Your Story …
Heard
We will listen closely to your story and then visually express your brand through design. As we explore what you do and what drives you, we will discover the essence & passion of your company – this is what we need, and what people want to know about you. We do more than just design; we help share your brand story with the world. Your story is there, we just have to listen for it.
Your Story …
Understood
Graphic and web design should be an expression of your brand, and a bold conduit to share your passion with your customers. We are your partner, helping you connect the dots between objectives and deliverables. Our ability to intuitively see the connections in your brand story and articulate that visually with engaging design is what sets us apart.
Your Story …
Expressed
Here are some of the ways that we can help you:
- Graphic design and web design;
- Brand design – logo design, identity standards and more;
- Custom illustration – mascots, activity books and other fun stuff;
- Interpretive exhibits – creative & design; and
- Photography.
Meet Brian …
Owner & designer at Redpoint
Certified Graphic Designer – CGP
Brian Olstad is a creator by nature with a deep desire to create things of value, that impress and enrich lives. He is a intuitive creative who often sees the connections between details that others do not. If you ask what is his ‘secret sauce’, the answer is clear: He provides insight to clients that are well above ‘graphic design’, and acts more like a parnter than a service provider.
Brian explores the essence of a brand, and shares its story through graphic design and web design. With a background in fine art and over 20 years of experience in graphic design and entrepreneurship, he believes your story matters, and feels lucky enough to create for a living so he can share it for you.
Proud Member
Follow Brian
Award Winning Design
- 2015 “Best Animation” Marketing Association for Credit Unions Mobile Banking Campaign, Mountain View Credit Union
*In Partnership with onwardbusiness.ca - 2013 Merit Award (International Downtown Achievement Awards) Rosie Red Character Development
- 2010 Platinum Marcom The City Of Red Deer Inside Out Newsletter
- 2010 Platinum Marcom The City Of Red Deer RISE Poster
- 2010 Platinum Marcom The City Of Red Deer Strategic Plan
- 2007 Gold Paragon Red Deer College Summer Series of the Arts catalogue
- 2007 Silver Paragon Red Deer College Sumerscapes Brochure
- 2007 Bronze Paragon Red Deer College Welcome Back Alumni Logo
Boom! Just like that…
We translate brand stories into graphic design solutions.
What they say about Redpoint:
My clients’ dedication and hard work motivates me to do everything I can to help them succeed. Being able to be part of their success is why I’m so passionate about serving them. When they do well, I do well.
About…Redpoint?
Redpoint Creative open in Red Deer, Alberta in 2005, originally as Redpoint Design. It served primarily municipal governments, oil & gas and education. As time went by, the team grew and shrank and grew again, moving around creating websites and graphic design from various locations in Downtown Red Deer. You can read some of the stories in the Designer’s Notebook blog.
In 2018, Redpoint shifted and reimerged as Redpoint Creative, primarily as a corporate entity. Today, Redpoint focuses on passionate Alberta businesses who strive to move the needle for their customers.
What is a Redpoint?
A Redpoint is a term from rock climbing – and represents the completion of a project you’ve been working on, without failing. Your Redpoint is the successful completion of a climb you hadn’t previously done. Since I want to do two things – design things and climb things, and … ok, three … draw cartoons, it was appropriate to make a connection between these things that I love when I developed the name of my studio.
In design, I consider the Redpoint the completion of an idea. So you could say your award-winning new creative is actually Redpoint Creative!
Some industries we serve:
- Social agencies and government
- Human service
- Tourism & outdoor
- Oil & gas
- Food & beverage SMEs
- Business to business SMEs
- Business to consumer SMEs
Let’s get started!
We’d love to talk with you about your company and where you want to take it.
A little more about us and where we work:
When did you open?
In 2005, I took a huge leap of faith and opened my own business. It was an insane time in my life – I had just bought a house and was about to have a baby. But despite the chaos, I managed to survive and make it work.
It was an incredible journey that has taught me so much about myself, my business, and the importance of taking risks. Looking back, it’s amazing that I had the courage to take the leap. But with the right attitude and support system, anything is possible!
Where are you located?
In response to the changing times, we have shifted our focus from having a physical office space downtown Red Deer to working remotely from home offices. While we may miss the vintage office in the historic Scott Block, this shift has allowed us to be more flexible and access remote talent from around the world. This has enabled us to take advantage of the benefits of remote working while still maintaining a presence in Red Deer.
What design services do you provide?
Our services include graphic design, website design, brand design (including logo design), domain and hosting, illustration, printing sales, and ongoing design support.
Where do you provide service?
We provide services to clients located in Red Deer and its surrounding areas, such as Calgary, Edmonton, Nordegg, the Bow Valley, and to clients all over Western Canada.
We are dedicated to providing our clients with quality services no matter where they are located. We understand that not everyone can meet face to face, so we make sure to accommodate them with remote meetings. This allows us to reach more people and give them the same level of service that they would receive if they were face to face.
Have you ever gone a day without coffee?
I’m sure you know the importance of coffee. It’s like jet fuel for creativity and can help you get through the day. I remember long ago when I didn’t drink it – but honestly, I can’t remember it! It was too long ago.
So if you’re looking for an extra boost of creativity, grab yourself a cup of coffee and let’s get going! Frothy or whatever – just keep it coming!
Whats the longest day you’ve worked?
It’s important to take care of our bodies and not push too hard. The longest day I’ve ever worked was probably around 20 hours, and it was definitely not something I would recommend doing often! It really started to affect my health, and as much as you sit for a living in this business, sitting is as bad or worse than many other things, long-term.